With the development of economy and the improvement of cultural confidence, more
and more Chinese people begin to shift their attention from foreign fashion
brands to Chinese local brands. Businesses and enterprises seize the opportunity
to take the excellent traditional culture of China as the foundation to
constantly introduce products that conform to the contemporary aesthetic trend,
and China-Chic came into being. China-Chic refers to inheriting Chinese
traditional aesthetics in a fashion, and opening the mass commodity market in
the way of research and development of culture and innovation.Inspired by
insects in traditional Chinese paintings, the brand designs simplified geometric
insect images and applies them to various cultural and creative products such as
stickers, dolls, T-shirts, ceramic tableware, etc.